Mels Automobiles appointed authorised importer for BMW vehicles

Mels Automobiles (Pvt) Ltd., the fully owned subsidiary of Melstacorp PLC, has been officially appointed as the authorised importer and dealer for BMW automotive vehicles in Sri Lanka.

Mels Automobiles (Pvt) Ltd. will be responsible for the importation, sales, and distribution of new BMW vehicles, the supply of genuine BMW parts, and the provision of authorized BMW after sales and service operations in full alignment with global BMW standards.

Hasitha Jayawardena, Chairman, Melstacorp PLC said, "BMW stands for more than mobility, it represents cutting-edge innovation, uncompromising quality and extraordinary customer experiences. Driven by a relentless commitment to exceeding customer expectations at every touchpoint, these values strongly resonate with our own as we introduce a new era for the BMW brand in Sri Lanka.”

Anushka Polonowita, Chief Executive Officer, Mels Automobiles added, "This is both a privilege and a responsibility. Our vision is to restore, strengthen, and grow BMW's presence in Sri Lanka through the highest standards of customer experience, technical excellence, and brand stewardship."

“Sri Lanka is an important market to BMW Group Asia, with a long-standing appreciation for premium mobility and craftsmanship,” said Rene Gerhard, Managing Director, BMW Group Asia. “Following the reopening of luxury vehicle imports, we are pleased to appoint Mels Automobiles as our official Importer and Dealer Partner, marking a new chapter for our brand in the country.”

During the transition period, existing BMW customers can be assured of uninterrupted service and support. Until the formal transition is completed, Prestige Automobiles (Pvt) Ltd. will continue to serve all BMW clients with the same level of care and professionalism they have demonstrated in the past.

Picture: BMW Group Asia Managing Director, Rene Gerhard and Melstacorp PLC Chairman, Hasitha Jayawardena.